Extraordinary Life of Objects collection to benefit AID FOR AIDS

  • February 6, 2013
  • News


NEW YORK (February 5, 2013) – After being honored with the My Hero Award at last year’s Gala, Candy Pratts Price has continued her commitment to AID FOR AIDS by designating the organization to benefit from her latest collection titled, “The Extraordinary Life of Objects,” part of the “Connoisseur” feature sale through V&M (Vintage and Modern, http://www.VandM.com).

V&M is the leading online source for vintage furniture, antiques, art, photography, textiles, jewelry, and fashion from around the world.  Within the Connoisseurs feature, top industry leaders highlight V&M items to help support their favorite charities.

Candy Pratts Price, editor of vogue.com and major supporter of AID FOR AIDS, has taken this opportunity to help raise money and spread awareness of the cause to end the global HIV epidemic. V&M will share with AID FOR AIDS 50% of net proceeds of its commission from Candy’s feature, helping to continue delivering life-saving medication and services to the organization’s beneficiaries in over 40 countries worldwide.

With this latest V&M Connoisseur sale, Candy joins a long list of other design and fashion icons as well as industry, business and philanthropic leaders V&M has featured who support other cherished philanthropic causes including: Memorial Sloan-Kettering Cancer Center, The Art of Elysium, Susan G. Komen for the Cure, The Ovarian Cancer Research Fund, Children’s Museum of the Arts, Gabrielle’s Angels Foundation, The Bone Marrow Foundation, Mobile Kitchen Classroom, The Alpha Workshops, Love Our Children, Women In Need, and many more.

AID FOR AIDS is so very proud to count Candy Pratts Price and V&M among its supporters. Candy’s ongoing commitment to this cause and her tireless efforts in the fight against this global epidemic continue to make her one of the charity’s biggest heroes!

“V&M has always had a philanthropic philosophy and grew out of helping small individual dealers from around the globe succeed in business.  Today, we are one of the first sites within our industry to combine charity with celebrity and curated items for sale.  Working with someone like Candy Pratts Price, with her amazing sense of style and vision, has produced one of our strongest Connoisseur sales yet,” says Vera Djonovic, SVP and Partner at V&M.

Founded in 1996, AID FOR AIDS International (AFAI) works to improve the quality of life of people with HIV or AIDS in developing countries, as well as immigrants in the US. They are also committed to fighting against stigma and discrimination and to stopping the spread of HIV. AFAI provides access to treatment, education, HIV prevention strategies, and tools for advocacy. The organization also runs the largest redistribution program of HIV medication in the world through which they recover unused, unexpired life-saving medication that otherwise would be wasted and re-distribute it to those without access to medicine in the developing world.

V&M (Vintage and Modern, http://www.VandM.com), founded in 2006, is the leading curated marketplace for vintage furniture, antiques, art, photography, jewelry and design from around the world. Dedicated to offering its millions of visitors a high quality and unique shopping experience, V&M gives the trade and savvy public insider access to some of the best shopping on the web. V&M has been called “The best vintage shopping on the web” by the Los Angeles Times, “A must place to shop” by Vogue, “A Dream Source” by Apartment Therapy, “It’s a Brimfield Antique Show for the web-savvy set” by Departures, and has been seen in Architectural Digest, Elle Decor, The Wall Street Journal, and The New York Times.

Founded in 2008, Deconet (http://www.Deconet.com) is Europe’s leading online marketplace for 20th century vintage modern design; bringing dealers, auctioneers, and private sellers from over 25 different countries together in a multi-faceted e-commerce platform. Featuring thousands of unique furniture, lighting, carpet, storage, and ceramic pieces, Deconet has developed a significant global following by sophisticated clients. Deconet´s mission is to connect buyers and sellers online, by offering key services that simplify online purchases, and enable powerful commerce for sellers.

R. Adam Smith / V&M –

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